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Writing on product systems, launch execution, localization quality, and growth operations.

Instrument before you optimize: what a zero taught me about GTM

2026-08-31 · go-to-market · sales ops · ai agents · instrumentation

Tech stack: AI Agents · CRM Automation · Email Sequencing

Six months running go-to-market for an AI-native data startup. The most valuable finding was a zero — and the instrumentation that made the zero trustworthy.

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